What is Flipboard and what makes it so unique? Its growth has continued rapidly as this year it picked up more UK publishers, among them Hearst’s Cosmopolitan, Harper’s Bazaar and Digital Spy. Flipboard now has a dozen staffers across Europe, with local language content in the UK, France and, as of May, Germany. Ever since the digital trend list of 2015 by the Search Engine Journal forecasted a continuing shift to mobile for digital media consumption, many mobile-first apps have rocketed to commercial success and Flipboard is no exception.Īccording to the mobile reading app, Europeans now account for 27 percent of its 100 million monthly readers.
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